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Cincinnati Enquirer,  February 1, 2004


For Cincinnati Bengals  Coach Marvin Lewis, the essence of leadership is all about trajectory, and time management. 

"You have to set direction and you have to get things right the first time. You don't get another chance." 

Karl Corbett, founder of Sasha Corporation in West Chester, and a consultant whose company has coached 125 senior executives in recent years, had no doubt about Lewis' leadership capabilities when Corbett learned what the coach did at season's end: he gave each player an individualized sheet of expectations for the off-season. 

It flagged critical days, key meetings, when camps will start and end, as well as how the physicals, therapy and personal workouts would occur. "The more we counsel, the more we've found the most important thing a leader can communicate is clear expectations," said Corbett. "If a leader assumes people know what they're supposed to do but it isn't detailed, people will make up their own course and the expectations will match up only through dumb luck."  . . . . .
 

Complete  article
http://www.enquirer.com/editions/2004/02/01/biz_leadership01.html
 

 

Sidebar feature - Sasha's Showtime Training Cited by  Hotelier

Michel Sheer - who was born in Paris, reared in New Jersey and now calls Cincinnati home - has a core belief about how companies, cities and regions can put their best foot forward each and every day. 

As managing director of downtown's Hilton Cincinnati Netherland Plaza, Sheer spent the past three months pitching the merits of Cincinnati to companies and trade associations along the Eastern Seaboard. He has a solid notion about the basics of hospitality and about leadership: Identify your assets, and then tell the world. 

Leaders need to take decisive action, he says. So when local tourism officials last year contracted with Sasha Corporation to offer a hospitality how-to for frontline workers, Sheer immediately signed up 30 of his employees and managers - even though he knew they already did an exemplary job of catering to guests, welcoming visitors and selling their city.

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For more info and  references,  contact:

Karl Corbett, President
Cincinnati, Ohio, USA
513.232.0002

 karl@sashacorp.com